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The Brain Is Wider Than The Sky - 1416 Words

â€Å"The brain is wider than the sky.† (Dickinson, 1830-1886) Emily Dickinson, in one of her many infamous writings stated â€Å"The brain- is wider than the sky† (Dickinson Dickinson left her mark on composition long before the discovery of the expansive capabilities of the mind, but she was being more intuitive than she even thought in this quote. She is discussing the abstract ability of the human mind- the ability to imagine. Her thought, however, is also congruent to the fact that the human brain works in such a strange pattern of chemicals, and our thought process in itself is a very intricate thing. Depression is a seemingly complex state of mind that we as a people are trying to understand right now, and its roots could go deeper than we†¦show more content†¦There is no doubt that romance causes a person to feel good, this is no different for a depressed individual. In fact, romance is beneficial for the mental health of those who are depressed. In a study called Predicting Improvement in Depression Across Therapies Usin g Indicators of Romantic Relationship Functioning: A Preliminary Investigation done by Woods, Priest, and Denton, the three look a some main relationship processes and how they affect the treatment of depression. They look closely at initiator tendency, attachment anxiety, attachment avoidance, and marital satisfaction. First, one should define initiator tendency. It is a â€Å"â€Å"proclivity to initiate (or avoid initiating) discussions of relationship problems with one’s partner in intimate relationships† (Woods, S. B., Priest, J. B., Denton, W. H., 2015); meaning, the inclination a person has to talk to their romantic partner about any serious issues they have. Attachment anxiety is straightforwardly enough defined as the fear someone has of stepping outside their comfort zone. Next, attachment avoidance is the opposite, where one is not emotionally invested where a non-depressed person would be. Lastly, marital satisfaction is as it says, how happy someone is w ithin their marriage. In the findings of this study, these researchers discovered that while there were plenty of connections between attachment styles and depression, initiator tendency was a critical romantic relationship factor for depressionShow MoreRelatedCharles Bukowski s Poem, A Genius, And Power Of The Human Mind1513 Words   |  7 Pagesabout the human brain and disrespects the good that comes from it, yet does not hold back on describing its power. He uses dark, extreme examples to describe hidden truths in today s society. In Emily Dickinson’s poem, â€Å"[The Brain—is wider than the Sky—],† she talks about the power of the human brain, complimenting and respecting it to things thought to be incomparable. Both Dickinson’s and Bukowski’s poems show the strength and power of the human mind, but their views on what the brain accomplishesRead More The Inevitability of School Violence: No Need for School Reform833 Words   |  4 P agesparents, but they are like storming castle walls with slingshots. The object of reform in this case is not tangible or always plausible. The object of reform is the human heart, the internal person. We need to understand that the problem is bigger than a trench coat or a gun; therefore, dress codes or metal detectors cannot solve it. These reforms are often vain attempts at prevention. They hinder education and provoke students. Policy makers and schools need to be aware that no simple public mandateRead MoreEmily Dickinson And Walt Whitman1218 Words   |  5 Pageshave had with her beliefs. In her poem number 598, Dickinson claims â€Å"the brain is wider than the sky,† here she is trying to explain that of brain, sea and sky are just as important as God. (Norton Anthology C, 104) Although her religious activities may not have been public, we can recognize that Dickinson defiantly noticed religiosity in different ways by reading her poems. Although Whitman’s upbringing was different than Dickinson’s, his poems also resemble faith and religion in some way. WhitmanRead MoreEssay on Descartes Meditations1153 Words   |  5 Pagesmy brain due to the lack of estrogen my body was used to. Given my own personal experience, I see Descartes meditation in two ways. Perhaps Descartes also had some mental disorders, or else my doctor was wrong and I had reason to feel the way I felt. Perhaps the lack of estrogen in my system made me see things more clearly. I seriously doubt the latter explanation. However, in this meditation, Descartes is separating the mind from the brain, just as God had separated the waters and sky, andRead MoreEmily Dickinson s Writing1685 Words   |  7 Pagespunctuation. The techniques used in her poetry approached a new form of writing which is what makes her stand out as a poet. Within her poetic form, it mainly consisted of mostly lyrical poetry, iambic meters, tetrameters, trimete rs, dashes rather than periods or commas, and capitalization of interior words within a sentence. However, what truly made her work stand out was more on what she did not include. None of Dickinson’s writing included a title, her themes and subjects were not clear, and herRead MoreTheme Of Human Mind By Emily Dickinson799 Words   |  4 Pagesothers, even more of her poems praise the independence and understanding possible by a determined mind. Her poem â€Å"The Brain- is Wider Than The Sky-† is the most distinct example. The last stanza of this poem claims, â€Å"The Brain is just the weight of God—†¨/For—Heft them—Pound for Pound—†¨/And they will differ—if they do—†¨/As Syllable from Sound—† Dickinson boldly compares the brain (in this case, referring to the mind and its capabilities as well) to God. Not only is human understanding unlimited, butRead MoreEmily Dickinson: Transcendentalist Experi ence Through Imagination1514 Words   |  7 Pagesstatement that Of all the Souls that stand create-, I have elected- One . Dickinsons works were meant to taunt society by showing how a woman, ironically trapped in her natural surroundings of the home, could obtain as much power, if not more than any male writer. This ironic revisions of ideas is directed at all male transcendentalists and figures in society. Both Ralph Emerson and David Thoreau used societies stereotype of the true male environment, nature, to draw their power and writeRead MoreThe Persuasive Power of Television in the 1960’s Essay1376 Words   |  6 Pagesaccess afforded by home computers, television provided Americans a wider encompassing vision of the world than print and radio. In 1946 it is estimated that only 5000 U.S. households owned a television; by the 1960’s, 9 out of every 10 homes contained at least a single television set (Steiner 17). While the 1950’s experienced this sudden growth in television ownership, during this period the medium served more as a form of entertainment than as a trusted news source. NBC provided news through â€Å"The TodayRead MoreWall-E versus Feed Essay1212 Words   |  5 Pagesdystopian society influenced by a device, called â€Å"feed†, implanted in the brains of the citizens. The author describes a group of regular teenagers that venture to the moon for a spring break vacation of partying and going â€Å"in mal†. The main character, Titus, falls for a girl named Violet who is not like the other stereotypical teens in this book. Violet received the feed when she was much older and she is homeschooled so her brain is more developed. Together, they go on outrageous adventures until aRead MoreHow Fa Has the Use of English Language Enriched or Disrupted Life and Culture in Mauritius15928 Words   |  64 Pagesrepresenting inclusivity. In a more symbolic sense, the repetition of the word also indicates the collective because if the word were to be used only once, it could be said to represent the individual. However, because the word is repeated, it becomes more than just an individual; it becomes the collective of the individuals. This speaks to Transcendentalism as it comments on the relationship of the individual and the oneness that links all things. Walt Whitman successfully creates a poem that incorporates

Basic Requirement for Writing an Abstract †Myassignmenthelp.Com

Question: Discuss About The Basic Requirement For Writing An Abstract? Answer: Introduction The articles highlight the study background by linking lack of physical activity as a risk factor for coronary heart disease and its impact on the economy. The author has clearly stated the gap in knowledge that exist, consequently, justifying the purpose and the rationale of the study. For example, according to (Rastogi et al., 2004), there is no study in India that has determined the association between physical inactivity, and the risk of developing coronary heart disease, the lack of research on the subject, therefore, justifies the need to conduct research to provide more information on the subject matter. Moreover, the statement of the problem has been clearly stated in the in the introduction part of the article. For example, in order to identify research problem the author has cited an article that emphasizes that physical inactivity is associated with 1.5 to 2.4 folds increase in CHD risk (Rostagi et al., 2004) A study conducted by Soares et al. (2015) is another good exampl e of journal article citing association between physical activity and coronary heart disease. This information transition well into the purpose of the research. At the same time, there are issues of concern that can be raised by the reader of the article. For example, the author doesnt clearly state the research questions or hypothesis in the introduction part of the article, hence there is a lack of emphasis on the study aims. A studies conducted by (Anderson et al., 2016; Shiroma et al., 2010; Hashibe et al., 2009), are good examples where the research questions have been stated at the end of the introduction part in order to highlight the study aims. In the introduction part the researchers have reviewed different literature with a view of describing both the exposure and the outcome. Furthermore, the information has help the reader understand the subject of interest. The literature used in this journal have helped in highlighting the knowledge gap that exists within the subject area. For example, according to (Rostagi et al., 2004), the researchers have not assessed the association between sedentary life style and risk of coronary heart disease within India. Therefore, the literature justifies the Description of Evidence Exposure The exposure in this study was sedentary life or physical inactivity, it was measured using validated questionnaire. Outcome The risk of developing coronary heart disease as an outcome was associated physical inactivity, the findings from this study revealed that people involved in taking part in walking for 36 minutes every day were having 50% less risk of developing coronary heart disease as compared to non-exercisers as suggested by Rostagi et al. (2004). At the same time, the result from this study revealed that there was an association between increased sedentary life and risk of developing coronary heart disease. For example, the study revealed that spending 3.6 hours in a day on sedentary life related activities was connected to increased risk of developing coronary heart disease by almost 90% (Rostagi et al., 2004). Study Design A case-control study design was used to collect data from acute myocardial infarction in patients. The study participants who were recruited as cases and control Cases were followed up for one year during the period of January 1999 to 2000. There is a good move by the author to improve the internal validity of the study by matching control and cases using age, gender and neighborhood to eliminate the confounding factors. As suggested by (Bowling, 2014; Kepes et al., 2014; Zaccai, 2004), confounding is a type of bias that causes falsehood assessed effect of the exposure on the outcome, and in the case-control studies, it can be controlled through matching. Therefore, the argument justifies the use of matching as suggested by (Rastogi et al., 2004) to use matching to validate the result of this study. At the same time, the use of case-controls design for this study was rightful move, this is because coronary heart disease is rare, and therefore, it required large sample size and a long time to make the follow-up in order to discover newly developed cases to test the hypothesis. Moreover, the design allowed for analysis of multivariate which also helped in eliminating the confounding bias leading to the improved validity of the study findings. The study design used allowed the use of multiple exposures that could allow the testing of new hypothesis. The use of case-control design allowed the author to measure the association between the physical inactivity and coronary heart disease as an outcome by calculating the odd ratio. However, there are certain fundamental issues that can be raised by a reader of this article. For example, using case-control study design the researchers cannot assess the scale of other diseases that would result from physical inactivity as specific exposure. Another issue that might be raised by the reader concerning the use of case-control study is due to the fact that there are possibilities of recall bias. I would have suggested the use of cohort study despite some of its shortcomings. The argument of using cohort study design when assessing the association between physical activity and coronary heart disease has been supported by researchers. For example, according to (Shiroma et al., 2010), the use of prospective cohort study design is highly recommended when conducting a study to determine an association between physical activity and the occurrence coronary heart disease because the design limits the recall bias of physical activity. A studies conducted by (Li and Siegrist., 2012; Rognmo et al., 2012; Stott et al., 2012; Sofi et al., 2008) is a perfect example of a study that supports the above argument. The risk of association between the exposure and the outcome cannot be measured, whereas this can be achieved when a cohort study is done. For example, a studies conducted by (Soares et al., 2015; Mons et al., 2014; Sattelmair et al., 201; Chow et al., 2010), established the increased risk of adverse outcome in physically inactive coronary heart disease patients. Lastly, a variety of other healthcare problems resulting from the exposure (physical inactivity) cannot be determined because the case has to be defined before the commencement of the study. Study Population; The cases recruited in the study were inpatients diagnosed with acute myocardial infarction and aged 21-74 years. It is worth noting that the researchers involved in this study used the restriction of age to limit the confounding factors. According to (Boccia et al., 2007), the use of restriction is an effective way to prevent confounding in any study. At the same time, matching of control to cases by age, gender and hospital were a good move by the author because it also helped in limiting the confounding factors leading to study validation. Matching is another way of controlling the confounding as suggested by Boccia et al. (2007). However, there are drawbacks that the reader can realize from matching of the participants, for example, when several confounders are matched it can be difficult to recruit the study participants, it might be difficult to realize the effects of the matched variable, and lastly there can be an introduction of confounding if the variables that have a stron g correlation with the exposure. The author clearly indicated how the cases were recruited into the study, according to (Rastogi et al., 2004), the cases were recruited using Indian Council of Medical Research (ICMR) study criteria. Besides, the author has precisely defined the case, and the inclusion and exclusion criteria of recruitment of the study participants have also been mentioned this makes it easy for the study to be reproduced besides reducing bias in the study. For example, in this study, the researchers excluded the individuals with the previous history of acute myocardial infarction from the study. This was well-thought move as family history is a risk factor for the development of acute myocardial infarction, from the table 2 family history has relative risk of 1.9. Therefore, it can cause confounding if such cases were not eliminated from the study. Patients recruited as the controls, in the study were selected from the hospital settings and the same exclusion criter ia used for the cases was applied. To prevent selection bias it is recommended that the individuals recruited as the control be selected from the population where cases have been recruited from. Therefore, with regards to this study the controls were recruited from the hospital on the basis of the inclusion criteria used to recruit cases, besides controls were also recruited from the same hospital settings as the cases. This was done to reduce the chance of selection bias in the study. According to (Boccia et al., 2007), selection bias comes as result of the difference in the relationship between the study participants and those who theoretically could have participated in the study and this include those who were not recruited into the study, and it is related to recruitment of the study cases and control. Main findings and Discussion The researchers of this article begin results presentation by linking back the research findings to the general aim of the study which was to determine the association of physical inactivity and increased possibility of developing CHD (Rastogi et al., 2004). The result of multivariate analysis revealed that participating in 36 minutes of walking every day has the potential of reducing risk of developing CHD by 55% matched to individuals who do not practice the brisk walking every day, with the reported relative risk of 0.45. The bar graph (Figure 1) was used by the study researcher to represent the results of different levels of leisure time exercise. The results revealed that for non-exercisers the relative risk was 1% ,for participants who exercised between 0-145 met-minutes/day the relative risk was 0.96% and for individuals who practiced 145 met-minutes/day the relative risk was 0.44%. The authors used a very simple and clear method of result presentation making it easy for inter pretation and inferential statistics. The other major finding reported by the researchers was an association between sedentary lifestyle and increased possibility of developing CHD. According to (Rastogi et al., 2004), spending 3.6 hours in a day on sedentary lifestyle was associated with 90% increase in the risk of developing CHD. The results of this study revealed that the time spent on working each day was linked to the risk of developing CHD but it was not significant this are reflected in (Table 3B), according to (Rastogi et al., 2004), the results revealed that persons working a median of ten hours every day recorded an relative risk of 1.9%. The validity of the results from this study can be obtained by focusing on the effects of chance, bias, and confounding. According to (Zaccai, 2004), validity is referred as the degree to which statistical inference drawn from research is warranted when an account is taken of the study methodology, how the sample recruited from the general population is a true representative and the general nature of the population from which the sample is drawn. Internal validity main focus is the elimination of systemic errors in the study, while the external validity focuses on extent to which the result of the study provides the foundation for making statistical inferences. It is not possible to completely rule out chance, in this study the authors reported findings that were statistically significant having the p-value with accepted values below the quoted hypothesis p= 0.05. For example, the result of multivariate analysis revealed that participating in 36 minutes of brisk walking per day has t he potential of reducing the risk of suffering CHD by 55% in comparison to individuals who do not practice the brisk walking every day, with the reported relative risk of 0.45 and the reported P= 0.0001. Therefore, to eliminate non-causal association observed in from the study findings between exposure and outcome the authors controlled the covariates that included age, sex, hospital and performed multivariate analysis. This was part of internal validity by the researchers. At the same time, the researcher carried out the internal validity by eliminating the selection bias. For example, in this study to address the issue emanating from the selection bias the patients used as controls were recruited from the same hospitals where the cases were recruited. To improve internal validity the researcher eliminated confounding factors. First, the patients used as the control in the study were recruited by matching their age, gender and those of the cases. At the same time, the eligible cases were patients aged 21-74 years, this is a form of restriction that was applied by the researchers to eliminate the confounding factors. It is worth noting that despite the efforts by the researchers of this study both internally and externally improve the study validity, it clear to the reader that there were some weakness in the study. For example, there could be other sources of bias in the study that were not addressed by the authors such as measurement biases. It is clear to me that more than one research assistant was involved in obtaining anthropometric measurement, hence its possible to have errors at the same time the researchers didnt provide information regarding the validation of data collection tools such as scales, height boards and specifi cally questionnaire used for the anthropometric measurements. Moreover, the other source of bias to this study could be attributed to Berksons bias, this is because controls were selected from the hospital where the cases were admitted rather than the general population where the cases originated from. According to (Boccia et al., 2007), Berksons bias applies to case-control studies conducted in the hospital setting, because there are different rates of hospital admission for cases and controls. The other possible source of bias for this study is due to differential misclassification recall bias due to difference in accuracy and completeness of the exposure information between the cases and control patients. For example, individuals with coronary heart disease will tend to have more information on the risk factors associated with the disease and the exposure status as compared to control who are less interested in the disease and the exposure. According to (Boccia et al., 2007), dif ferential misclassification is bias that occurs mostly in case-control studies and it is shown when there is difference in accuracy and completeness of exposure information between the cases and control. Non-differential misclassification due to recall bias could also invalidate this study. This is possible during the data collection processes where cases and control could not accurately remember the levels of physical activities they have conducted, leading to inaccurate classification into levels of exercise impacting on reduction in the difference in the exposure levels in both cases and control in the same manner. A strong association in this study was established by the result of multivariate analysis that revealed that participating in 36 minutes of brisk walking per day has the potential of reducing risk of developing coronary heart disease by 55% compared to individuals who do not practice the brisk walking every day. The findings from this research are consistent with other reported results. For example, the result of the multivariate analysis revealed that participating in 36 minutes of brisk walking per day has the potential of reducing the risk of developing CHD by 55% matched to individuals who do not practice the brisk walking every day, with the reported relative risk of 0.45. This findings are supported by a cohort studies conducted by (Heran et al., 2011; Meisinger et al., 2007), the results from this study revealed that high level participation in physical activity was associated with reduced risk of cardiovascular disease. There is a dose-response relationship in this study because the relative risk of myocardial infarction has linear decrease with the increase in the level of leisure-time physical exercise. References Anderson, L., Oldridge, N., Thompson, D. R., Zwisler, A. D., Rees, K., Martin, N., Taylor, R. S. (2016). Exercise-based cardiac rehabilitation for coronary heart disease: Cochrane systematic review and meta-analysis.Journal of the American College of Cardiology,67(1), 1-12. Boccia, S., La Torre, G., Persiani, R., D'Ugo, D., van Duijn, C. M., Ricciardi, G. (2007). A critical appraisal of epidemiological studies comes from basic knowledge: a reader's guide to assess potential for biases.World Journal of Emergency Surgery,2(1), 7. Bowling, A. (2014).Research methods in health: investigating health and health services. McGraw-Hill Education (UK). Chow, C. K., Jolly, S., Rao-Melacini, P., Fox, K. A., Anand, S. S., Yusuf, S. (2010). Association of diet, exercise, and smoking modification with risk of early cardiovascular events after acute coronary syndromes.Circulation,121(6), 750-758. Hashibe, M., Brennan, P., Chuang, S. C., Boccia, S., Castellsague, X., Chen, C., ... Fernandez, L. (2009). Interaction between tobacco and alcohol use and the risk of head and neck cancer: pooled analysis in the International Head and Neck Cancer Epidemiology Consortium.Cancer Epidemiology and Prevention Biomarkers,18(2), 541-550. Heran, B. S., Chen, J. M., Ebrahim, S., Moxham, T., Oldridge, N., Rees, K., ... Taylor, R. S. (2011). Exercise?based cardiac rehabilitation for coronary heart disease.The Cochrane Library. Li, J., Siegrist, J. (2012). Physical activity and risk of cardiovascular diseasea meta-analysis of prospective cohort studies.International journal of environmental research and public health,9(2), 391-407. Kepes, S., Bennett, A. A., McDaniel, M. A. (2014). Evidence-based management and the trustworthiness of our cumulative scientific knowledge: Implications for teaching, research, and practice.Academy of Management Learning Education,13(3), 446-466. Meisinger, C., Lwel, H., Heier, M., Kandler, U., Dring, A. (2007). Association of sports activities in leisure time and incident myocardial infarction in middle-aged men and women from the general population: the MONICA/KORA Augsburg cohort study.European Journal of Cardiovascular Prevention Rehabilitation,14(6), 788-792. Mons, U., Hahmann, H., Brenner, H. (2014). A reverse J-shaped association of leisure time physical activity with prognosis in patients with stable coronary heart disease: evidence from a large cohort with repeated measurements.Heart,100(13), 1043-1049. Rognmo, ., Moholdt, T., Bakken, H., Hole, T., Mlstad, P., Myhr, N. E., ... Wislff, U. (2012). Cardiovascular risk of high-versus moderate-intensity aerobic exercise in coronary heart disease patients.Circulation, CIRCULATIONAHA-112. Quincy, B., Ragan, P. (2017). Critical Appraisal of Observational Designs.The Journal of Physician Assistant Education,28(1), 49-52. Salmond, S., Porter, S. (2016). Critical Appraisal.Comprehensive Systematic Review for Advanced Practice Nursing, 173. Sattelmair, J., Pertman, J., Ding, E. L., Kohl, H. W., Haskell, W., Lee, I. M. (2011). Dose response between physical activity and risk of coronary heart disease.Circulation, CIRCULATIONAHA-110. Shiroma, E. J., Lee, I. M. (2010). Physical activity and cardiovascular health.Circulation,122(7), 743-752. Soares-Miranda, L., Siscovick, D. S., Psaty, B. M., Longstreth, W. T., Mozaffarian, D. (2015). Physical activity and risk of coronary heart disease and stroke in older adults: the Cardiovascular Health Study.Circulation, CIRCULATIONAHA-115. Sofi, F., Capalbo, A., Cesari, F., Abbate, R., Gensini, G. F. (2008). Physical activity during leisure time and primary prevention of coronary heart disease: an updated meta-analysis of cohort studies.European Journal of Cardiovascular Prevention Rehabilitation,15(3), 247-257. Stott-Miller, M., Chen, C., Chuang, S. C., Lee, Y. C. A., Boccia, S., Brenner, H., ... Levi, F. (2012). History of diabetes and risk of head and neck cancer: a pooled analysis from the international head and neck cancer epidemiology consortium.Cancer Epidemiology and Prevention Biomarkers,21(2), 294-304. Zaccai, J. H. (2004). How to assess epidemiological studies.Postgraduate medical journal,80(941), 140-147.

The tipping principle

This study will attempt to create an understanding of how contextual marketing, macro trends, cool theories and individualism affect tribes in marketing. Numerous journals that are recent in nature will be used through out the study.Advertising We will write a custom essay sample on The tipping principle specifically for you for only $16.05 $11/page Learn More From the study a clear relationship of modern day tribes will be gained. One major aspect of modern day marketing is contextual marketing. Contextual marketing refers to a type of marketing that is targeted at satisfying the consumer’s needs. It is geared towards the co-creation of value in advertising. In contextual marketing the marketers target the unique needs of each tribe. This is due to the fact that each unique tribe is brought about by a common passion, desire and a tendency to consumer similar products. Marketing as a practice has been evolving over the years. The current type of m arketing is called post modern marketing. Marketing in the post modern setting refers to the organizational process responsible for the identification, forecasting and the satisfaction of consumer needs. Consumerism in post modern marketing refers to the tendency of people to spend more resources than they have on non essential products (Levin, 2008). †Consumption is no longer just about a simple purchase or the satisfaction of basic needs and wants, but a culturally determined behavioral pattern which forces us to choose and change the elements of our lifestyle†¦and it is first of all through our way of consuming that we define ourselves as individuals.† Today’s marketers are contended with the challenge of adapting to the post modern culture so as to be able to stay relevant (Levin, 2008). The post modern culture has distinct characteristics such as: Hyperreality, Fragmentation, Law of opposites, Reversed consumption and production trends and an Overall lo ss of commitment. As a result of his / her culture the modern day consumer lives in a continuous state of the present time, has a greater emphasis on style and form and has accepted the chaos and disorder in life to be a way of life. Tribal marketing is a form of post modern marketing (Allen, 1993).Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Another aspect in today’s marketing is individualism. This is a theory / principal that emphasizes the importance and worth of the individual being. This theory stresses the importance of a person to pursue and achieve his / her goals so as to attain a state of self fulfillment and joy. The individualism theory however does not take into account other forces and influences exerted on to the individual by the society / external factors (Miles, 2007). In marketing the individualism theory takes a different approach from the tribal approach. T his is mainly because; The individualist theory focuses on the relationship between the customer and the company The companies take a core position in the company- client relationship This approach uses means such as loyalty cards and bulletins unlike the tribal approach that relies on rituals and cultic tendencies (Greene, 2009). Its main agenda is to develop loyalty among the tribe members; to the company. Macro trends are another area of study. In today’s business environment there exist those factors that a business cannot control. These factors are usually outside the business’ immediate sphere of control and thus are referred to as macro factors. In the current advertisement industry such factors are gaining an ever growing importance as the businesses strive to position themselves strategically (Fourcade, 2007). Most advertising firms are thus forced to observe and study the forces that affect commodity sales and marketing and adjust accordingly so as to rem ain relevant. These trends are known as macro trends in advertising / marketing. To cope with the macro trends the business is then forced to analyse the (SWOT) strengths, weaknesses, opportunities and threats that do exist (Dietsch, 2010). There are various factors of consideration in marketing macro trends namely demographics, economics, environment, government, society and technology. In demographics the marketers assess the population distributions of the buyers, their family sizes / units, life expectancy and disposable income levels (Beckert, 2010). The cool theory is also an area of study. Cool has assumed many definitions in today’s markets. It has no single meaning as it assumes various meanings depending on the locality and the context (Fourcade, 2007). It is generally used to describe a state of mind or an attitude. Mostly it assumes the form a desirable attribute in which the consumers would want to associate to. A car can be cool, an actor can be cool and a pose can be cool (Sinha, 2008). The tipping principle follows a few rules and principle in its operation namely the law of the few, stickiness factor and the power of context. The law of the few states that in any process and system, not all players can have the same level of importance; some players will always have more stake than the others (Wade, 2010).Advertising We will write a custom essay sample on The tipping principle specifically for you for only $16.05 $11/page Learn More The stickiness factor on the other hand claims that the way a message is conveyed to the target users affects its contagiousness, ability to spread and be assimilated. For a marketing campaign to get to the tipping level, it must be memorable and touching to the target audience so as to make them aid in its flow (Dietsch, 2010). The advertisement must also be in the right context as human beings are very sensitive and responsive to the environments in which they are in. If the a dvertisement is not in context it may not achieve the required success and influence percentage (Mitchell, 2010). From the cool principle it is found that cool personalities are those who start, nurture and grow a trend. In the past trends were sourced from the tops of companies and large institutions; the cool people were those at the first tier levels. The recent years have proved that the new cool is the trend setter at the bottom. The new cool is a visionary who launches a new idea and concept and sees it through (Lee, 2007). Tribes can be defined as a small scale representation of an ethnic group yet larger than a social clan. A common trait of the modern day tribes is that they do not limit people according to age and their driving force is a common passion / emotional experience. The modern day tribes also exhibit a great tendency of affection among the members even though no strong ties exist between the members (Dietsch, 2010). However, the modern day tribes have a few diff erences from the past era tribes namely: There are no strong binding forces and sense of permanency in the tribes There is no exclusiveness in modern day tribes as a person can belong to more than one tribe in today’s world There exist no physical boundaries in modern tribes they are just virtual / conceptual Modern day tribes consist of members who share passions and emotions unlike dialect in the ancient tribes â€Å"Tribal marketing is a marketing strategy that attempts to create social groups or communities that are centered around a product or service. The credo of tribal marketing is that postmodern people are looking for products and services that not only enable them to be freer, but can also link them to others, to a community, to a tribe† (Mack, 2005). The cool principle also states that for a marketer to reach and help set trends he must influence the innovator as it is the innovators who look for new ideas unlike the followers who just assimilate already set trends. Several rules of cool have been derived from the principle:Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Marketing cool causes cool to stop being cool Cool can be identified but cannot be manufactured Cool people can’t be told what’s cool This principle has enabled researchers realize that the world is a huge global village and that for a product to be sold a social network must be used. It emphasizes the importance of using the social web to popularise, create waves and trends that in turn boost sales / consumer response (Luo, 2003). According to the work by Cova it is seen that modern day and ancient tribes have certain characteristics namely: Tribes cannot be controlled by a central power to maintain order Tribes tend to rally people around non rational factors and elements Tribes tend to embody an inherent countermeasure to institutionalism Tribes are unstable and do not conform to the common norms of the society Just like in the past people in today’s societies are grouped into categories. These categories apply to all spheres of life including marketing. The ability of tribes to influence consumer decisions has forced researchers to go into the study of the effects of tribes on the marketability of products (Davis, 2009). The above diagram shows the various types of consumers that exist in any market. The first type is the consumer who is influenced his culture, gender, status in society and lifestyle when it comes to his / her choices. The second type is the micro-social consumer who is influenced by his tribe and subcultures. The third type of consumer is the single actor who makes his own decisions and is not influenced in any way by external factors. The single actor bases his consumption choices on the individualism theory, self motivation and unconscious impulses. The concept of tribal marketing does not focus on the aspects of the product being promoted but instead focuses on the creation of social links between consumers so as to form tribes. Tribal marketing is geared towards the promotion of good and services that facilita te the formation of tribes among the consumers. The approach bases everything on consumer service Overrates the value of proximity to the client and confuses it for intimacy Strives to enhance the relationships of the consumers with each other instead of creating a relationship between the consumers and the brand Most efforts in this approach are geared towards strengthening the ties among tribe members instead of substituting them The tribal clover has four aspects namely imaginary, institutional, normal life and occasional. Imaginary aspects go unseen, normal life aspects are practiced in the day to day lives of the members and occasional aspects include gatherings (Garrett, 2010). Tribal marketing cannot be separated from social marketing and is based upon the use of networks that exist in the social circle of the target audience. For the tribal marketing theory to work it has to apply to a social environment (Faber, 2004). This study has shown that marketing is indeed tribal . From the inferences made, the research question â€Å".. is marketing tribal..:?’ is answered. The study shows that there are various theories and principles such as the cool theory, macro trends, individualism theory and post modern marketing theories that show an interrelation with the tribal theory. This goes further to emphasize the importance of the implementation of tribal marketing in today’s business. Tribal marketing has been seen to boost sales and consumer relations and is a must do for the businessman of today. References Allen, J., 1993. Individualism and the Modern Corporation: Implications for Innovation and Entrepreneurship. Journal of Management, 19 (7), pp. 595-612. Beckert, J., 2010. The Interrelations of Institutions, Networks, and Cognition in the Dynamics of Markets. Organisational and Marketing Journals, 31 (5), pp. 605-627 Davies, W., 2009. A Case Study of Teaching Marketing Research Using Client- Sponsored Projects Method, Challenges, and Be nefits. Journal of Marketing Education, 31 (3), pp. 230-239. Dietsch, P., 2010. The market, competition, and equality. Journal of Macromarketing, 9 (2), pp. 213-244. Faber, R., 2004. Advertising Theory: Reconceptualizing the Building Blocks. Marketing  Theory Journal, 4 (2), pp. 7-30. Fourcade, M., 2007. Theories of Markets and Theories of Society.  American Behavioral Scientist, 50 (8), pp. 1015-1034. Garrett, P., 2010. Recognizing the Limitations of the Political Theory of Recognition: Axel Honneth, Nancy Fraser and Social Work. The British Journal of Social Work, 7 (11), pp. 1517-1533. Greene, T., 2009. Three Ideologies of Individualism: Toward Assimilating a Theory of Individualisms and their Consequences. Critical Sociology, 34 (1), pp. 117-121. Kaplan, M., 2010. Educational Blogging: Integrating Technology Into Marketing Experience. Journal of Marketing Education, 32 (1), pp. 50-63. Lee, T., 2007. The role of contextual marketing offer in Mobile Commerce acceptance: compar ison between Mobile Commerce users and nonusers. International Journal of Mobile Communications, 5, (3), pp. 339-356. Levin, P., 2008. Culture and Markets: How Economic Sociology Conceptualizes Culture.  The ANNALS of the American Academy of Political and Social Science, 619 (1), pp. 114-119. Luo, X., 2003. Contextual Marketing and Customer-Orientation Strategy for E-Commerce: An Empirical Analysis. International Journal of Electronic Commerce,  2 (4), pp. 95–118. Miles, C., 2007. A cybernetic communication model for advertising. Marketing Theory  Journal, 7 (4), pp. 307-334. Mitchell, R., 2010. Sustainable Market Orientation: A New Approach to Managing Marketing Strategy. Journal of Macromarketing, 30 (2), pp. 160-170. Sinha, K., 2008. New Trends and their Impact on Business and Society. Journal of  Creative Communication, 3 (3), pp. 305-317. Wade, D., 2010. Economics, psychology and the history of consumer choice theory.  Cambridge Journal of Economics, 5 (4), pp. 633-648. This essay on The tipping principle was written and submitted by user Anne Lawrence to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Ufo Essays - Unidentified Flying Objects, Roswell UFO Incident

Ufo On June 24th, 1947 while searching for the remains of a downed Marine C-46 transport, lost somewhere in the Mount Ranier area, a young Idahoan businessman named Kenneth Arnold spotted something that would change his life forever. Just north of his position flying at an altitude of 9,500 feet and an unprecedented airspeed of 1,700 mph he spotted nine circular aircraft flying in formation. According to his estimate the aircraft were approximately the size of a DC-4 airliner ( Jackson 4). This account was the first sighting to ever receive a great deal of media attention. This sighting gave birth to the phrase flying Saucer coined by a reporter named Bill Begrette. Although not the first UFO sighting in history, Kenneth Arnolds account is considered to be the first documented UFO sighting. The following day Mr. Arnold discovered that in addition to his sighting there were several others in the Mount Ranier area that same day (Jackson 6). When most of think of UFO sightings we picture an unemployed, half- crazed, alcoholic hick living in a trailer park in the middle small town USA. Often times this description, although a little exaggerated, seems to fit fairly well. In the past when the average person spotted a UFO they were quickly discounted as a kook or con-artist in search of either attention or monetary reward. It wasn't until more reputable figures in our society began to come forward that we that we started looking at this issue a little more seriously. An article written 1957, entitled Strange lights over Grenada written by Aime' Michel describes just such an account: At 10:35 p.m. on September the 4th, 1957 Cpt Ferreira ordered his wing to abandon a planned exercise and execute a 50 degree turn to port. Ferreira was attempting to get a closer look at what he described as brilliant, pulsating light hanging low over the horizon. When the turn was completed he noticed that the object had turned too. It was still directly over his left. There was absolutely n o doubt that the orange light was shadowing the F-84s. For another 10 minutes, it followed the jets without changing direction or appearance. The pilots watched as four small yellow discs broke away from the large red object and took up a formation on either side of it. All at once the large luminous disc shot vertically upward while the smaller discs shot straight towards the F-84s. In an instant the flat disc sped overhead in a hazy blur and vanished. When Cpt Ferriera was questioned by Portuguese Air Force Investigators he was quoted as saying: Please don't come out with the old explanation that we were being chased by the planet Venus, weather balloons, or freak atmospheric conditions. What we saw up there was real and intelligently controlled. And it scared the hell out of us. (32) This is only one of literally hundreds of pilot accounts that have been documented and cross verified by other sources. To date the Portuguese Government has taken no official position as to what the luminous discs were. The United States has had more than it's fair share of unexplained aerial objects. In February of 1960 the N.A.A.D.S. (North American Air Defense System) spotted a satellite of unknown origin orbiting the Earth. They knew that it wasn't a Soviet satellite because it was orbiting perpendicular to trajectory produced by a Soviet launch. It also had a mass estimated at 15 metric tons, no evidence of booster rockets and traveled at speed three times faster than any known satellite. The satellite orbited for two weeks and disappeared without a trace. Before its disappearance, the object which appeared to give off a red glow, was photographed over New York several times (Jackson 19). Lights in the sky aren't the only evidence that suggests we may have cosmic company. In the book A History of UFO Crashes, the author Kevin D. Randal gives detailed accounts of numerous UFO crashes in history. Perhaps the most famous of these crashes occurred on July 4th, 1947 in Roswell New Mexico. The crash at Roswell was witnessed from afar by over a hundred people. Until just recently, no one who was involved in

The Concept of The Natural Step essays

The Concept of The Natural Step essays Can Natural Step promote sustainability in Organisations? There are three examples where companies have used The Natural Step and the outcomes prove whether it promotes sustainability. The examples shown are Stena Metall AB, an industrial recycling, trading and shipping company. The second example is Scandic Hotels and example three is Interface, a manufacturer of commercial floor covering. The Natural Step is a non- profit environmental education organisation with sight of the socially and ecologically sustainable society. Karl Henrik Robert, a cancer doctor in Sweden, discovered Natural Step in 1989. He noticed an increase in childhood leukaemia cases and seen and understood an association between human illnesses and toxins. The approach for The Natural Step is to develop their framework, and put it to use in companies and other organisations. They intend to support it, plus Work towards becoming role models in the domain of sustainable development. Internet. The Natural Step promotes sustainability, and to define sustainability this is when materials are used in continuous cycles, reliable sources of energy is used continuously, and qualities of being human is sustainable. Examples would be as follows: creativity, co-ordination, appreciation, and spiritual and intellectual development. Internet The Natural Step sets out a framework to guide companies and organisations in a direction towards sustainable development and defines the framework it lays out. The purpose of the framework is to explain in the simplest terms so that companies can understand it and integrate in their everyday work. It includes four core processes: i. Understanding the nature of business and society that is unsustainable and the interest of inspiring towards sustainability. ii. Understanding the principles for sustainability, i.e., the four systems Conditions. iii. Strategic visioning through back-casting from a desired sustain...

Solid Waste Management Research Paper Example | Topics and Well Written Essays - 1500 words

Solid Waste Management - Research Paper Example As well, they are major contributors in the current polluted status of the earth. There are many ways by which they can help the cause of source reduction. First, they can offer repair of their broken products, so that consumers will not just easily throw away broken manufactured products such as electrical devices. They can also invest on emission purifier that ensures that whatever they release to their surroundings are free from harmful chemicals. They can also help fund discovery of natural materials that may substitute synthetic, non-biodegradable material that they are currently using. For example, they may opt to use biodegradable cartons for packaging instead of the non-biodegradable Styrofoam, which takes a long time to degrade and pollutes water or even land. Speaking of packaging, manufacturers should work on packaging their products with the least material possible, especially when the consumers throw them away anyway. With these steps, not only will the factories help th e environment, they can also save money through it solid waste management (EPA, 2011). 3.) The Middlemen The supermarkets, considered as one of the middlemen between the manufacturers and consumers, can contribute a lot in solid waste reduction. They may give incentives to the buyers who bring their own bags, probably an old plastic bag, in lieu of getting a new one every time they shop. Supermarkets, as well as other establishments such as schools and restaurants, can also be a venue for nearby households to bring their recyclables to. This way, processing of these recyclables becomes a lot cheaper because no extra manpower is needed to get them from every home (EPA, 2011). Gas...From the research it can be comprehended that the principle of source reduction suggests that the reduction of wastes produced can be achieved by using the minimum amount of resources in units as simple as households or as big as manufacturing. This can be done by the 3 R’s, reuse, reduce, recycle, in which materials can be used again like how it was used before, by making new products with less freshly gathered materials, and by modifying a material so that it can be used differently from how it was used before. For example, scratch papers can be reused again for beddings of pet rodents, can be grind and processed again so that the fresh products that are used to make paper are reduced, and they can be recycled so that it can be used to make lamps out of paper mache. Evidently, regular practice of this 3R’s not only ensures waste reduction, but can save natural resources as well. According to the US Environmental Protection Agency, solid waste management plan strictly followed by everyone makes a sustainable community. As what was discussed above, natural resources, which are currently continuously being depleted, are saved. Landfills, which are dedicated for inefficiently managing wastes, can be cleared and used instead as residential areas or parks. Living things can be better protected from the harmful effects of chemicals by properly disposing them. However, solid waste management still poses several disadvantages.

Chinese Current Religion Development Situation Term Paper

Chinese Current Religion Development Situation - Term Paper Example Indeed, the religion has enjoyed a lot of support from the masses and became a guiding ideology in the Chinese context. However, Confucianism did not actually develop into a concrete national belief. Presently, over 85 % of the Chinese people subscribe to some form of religious orientation while the rest are regarded as real atheists. The atheists comprise those who do not have any religious guiding philosophy and do not engage in any religious activities in their lives. Since the beginning of Chinese history, religion in the country has always been characterized by pluralism. Religion in the country basically depends upon the free will of the people and does not really require any form of adherence. In this regard, Buddhism remains one of the most widely practiced forms of religion in the country. Indeed, this religion has a very rich history in the country dating back to the 1st century. In the same way, popular religion is one of the most widely accepted religious traditions. ... Christians make up close to 4% of the total population while Muslims stand at 1.5%. It is further important to note that several religious movements are scattered across the country considering that China is a very large country with a huge population. Many of the intellectuals in China mostly subscribe to Confucianism. Indeed, religion is a very integral part of Chinese society and this is clearly evidenced through the presence of many tall religious statues across the country. These statutes were created to represent various deities and religious personalities from the different forms of religion realized in the country (Clart, 54). The republic of China was established in 1949 and the government of the country is officially atheist. Indeed, the government views religion as a form of feudalism and an imposition of colonialism on the people and does not therefore support or regard any religion as above the other. However, the people of China are always free in terms of making their decisions. More importantly, the government has established a strong separation between the state and the church. Much of the changes with respect to religion were realized during the Cultural Revolution between 1966 and 1967 which was a policy basically geared towards the elimination of religions. During this time, many places of worship in the country were destroyed. There was a considerable relaxation of this policy in the 1970s which marked the end of the Revolution and subsequently religious expression was permitted in the country (Jenner, 46). The 1978 Constitution of China guarantees freedom of religion for everyone in Article 36. As such, it is a policy that no one shall be discriminated upon on the basis of their religion or compelled to join any religion. There

Puck the good one Essay Example | Topics and Well Written Essays - 500 words

Puck the good one - Essay Example Without Puck’s actions and mistakes, the play would not have been set into motion. There would have been no comedy. He creates the scenes and places it into motion. He is the one who searches and retrieves the juice from the flower in order to enchant the fairy queen to lose interest to a young Indian prince, whom which Oberon, his master would wish to be a knight (II.i.25). He is a loyal subject and good follower of his King, and with quite good intentions, as he tried to put the flower’s juice in Demetrius eyes so that he could be kind to Helena (II.ii..246). Although he may have deliberately mistaken the identity and placed the same in Lysander instead. He laughs at the chaos that he has created, and makes fun of the emotional weakness of the mortals, â€Å"Lord, what fools these mortals be!† (III.ii.115). He takes advantage of human’s fragilities, and controls the characters (even the fairy queen), as mere puppets for his delight. He also transforms th e head of the actor Nick Bottom in that of an ass (III.i.129) in so that the fair queen will fall in love with him as a beast, and forget the Indian boy. But despite all the chaos that Puck brings, he still helps put everything in place. As he tries to figure out how to make right his mistake with Lysander, Demetrius began to see Helena’s worth, as Puck also tries to fix his mistake by dropping the flower’s juice in his eyes (III.ii.38). He removes the spell, and help all the lovers get back to their right match. He also removes the spell on Bottom and makes him a normal man again; even inspiring him to write a ballad that he would perform in the wedding. He gives it a title "Bottom's dream, because it hath no bottom"(IV.i.223).

Dilutional Hyponatremia During Intrauterine Adhesion

Dilutional Hyponatremia During Intrauterine Adhesion Severe dilutional hyponatremia in a patient during hysteroscopic of intrauterine  adhesion : A case report YE Yuzhu, LIN Lina Abstract Hysteroscopy is a minimally invasive procedure for the patients of intrauterin adhesion, but may result in potentially disastrous complication labeled transurethral resection of the prostate (TURP) syndrome. Excessive absorption of large scale of distension media under high inflow pressure by openings of venous channels in endometrium, the large volume of transfusion fluid that is beyond the modulation ability of body may produce the most dangerous situation of severe hyponatremia, hypervolemia and hypoosmolality. The consequence of hysteroscopy is mainly determined by the type of distension medium, irrigation pressure,condition of endometrium, preoperative catheterization, type of electrode system and duration of the surgery. A case of hysteroscopic resection of intrauterine adhesion in which severely symptomatic hyponatremia and hypervolemia happended with epidural anesthesia is presented. Key words: Hysteroscopy, hyponatremia, distension medium, infusion pressure, TURP (transurethral resection of the prostate ) syndrome. Introduction Hysteroscopy technique in the detection and treatment of intrauterine diseases plays an dominant role because of its unique feature of minimal invasion and remains the â€Å"gold standard† mean for the diagnosis of uterine disease, but may result in potentially disastrous complication known as TURP syndrome or hyponatremia and hypervolemia. A hysteroscopy precdure requires an intrauterin installation inserting into the uterine cavity accompanied by a suitable type of distention medium including dextrose 5% in water (D5W), 2.7% sorbitol, 0.54% mannitol and saline for the visualization of intrauterine situation. The most common fluid used clinically is D5W for its distinct features of low-viscosity, electrolyte-free, safety and lower cost. TURP syndrome appears when large scale of distension media (D5W) is overly absorbed including the following clinical signs: dyspnea, headache, nausea and vomiting, coma, and even can progress to cerebaral and pulmonary edema. Signs and syndrom es are nonspecific when the conditon is in its early stages and, as a result, it’s easy to be ignored. Vigilance and communication of the whole medical team is extremely required to avoid state of illness aggravating. Early management must be rendered as soon as possible for the critically ill patients by anesthetists. We report a case of a 36-year-old woman who developed TURP syndrome during hysteroscopic of intrauterine adhesion herein. 2. Case Report A 36-year-old, weight 62 kg , no medication or coexisting diseases, ASA physical status II , underwent hysteroscopy treatment because of her reiterative intrauterin adhesion during epidural anesthesia. Past surgical history revealed four times of previous hysteroscopies within the year, both of which were aimed to remedy for her secondary infertility but failed in acquiring satisfactory therapeutic efficacy. There were no positive fingds on the preoperative physical examination and normal values in laborarory results included blood routine test and plasmic electrolytes, and the concerntrations of sodium ion, potassium ion and blood glucose level were 139 mmol/L, 3.47 mmol/L and 4.0 mmol/L, respectively. A 12-lead electrocardiogram showed sinus rhythm. Upon arrival to surgical operating room, 500 ml lactated Ringers solution was dripped intravenously as maintenance fluid after standard monitors were placed. The heart rate was 76 beats per minute, respiratory rate was 18 breathes per minute and the oxygen saturation was 99%. Contiuous epidural anesthesia was performed successfully with 0.5% lidocaine and 0.375% ropivacaine 15ml totally within 15 minutes. Then the patient was placed in lithotomy position and no catheterization was offered because of the short operation period we had anticipated preoperatively although she expressed her micturition desire. The surgery initially proceeded unevenfully with very steady state of hemodynamics. 8,000 mL D5W as the irrigation fluid was delivered throught the hysteroscope by gravity pressure (60cm above the patient), and the irrigation pressure for uterine cavity distending was 150 mmHg. Monopolar electrode system was selected for endometrium resection, and controled the watts of electroresec tion and electrocoagulation within 40 60 watts and 60 80 watts, respectively. Simultaneous ultrasonographic monitoring was used to identify the sickness of uterus wall and uterine cavity size. A total of 1,000 mL of lactated Ringers solution was infused during the 70 minutes of surgery, with a total blood loss of 20 mL. Twenty minutes before the termination of surgery , the patient complainted of difficulty in breathing with simultaneous polypnea, shiver, and sensations of vertigo and nausea. Oxygen saturation dropped from 98% to 90% and recoverd soon after mask oxygen inhalation. Thereupon tramadol 50 mg was administered intravenously, and excellent effect obtained. Approximately 300 mL output of urine when the bladder was squeezed incautiously by ultrasound probe and the patient vomited once just the procedure completed. The patient appeared haziness of spirit-mind but responded appropriately to verbal stimulate. A dorsalis pedis artery blood sample was obtained from the patient , and electrolytes were reported using a blood-gas analyzing device. Results as follows: PH 7.31; Na+, 115 mmol/L; K+, 3.0mmol/L; ionized Ca2+, 0.93 mmol/L; Glucose, 27.8 mmol/L; HCO3—, 18.6 mmol/L. Based on the symptoms mentioned above, TURP syndrome was suspected. An indwelling urinary catheter was inserted immediately and 1,800 mL urine output was collected totlly at twice. A mixture of 50ml 10% saline and 100ml 0.9% saline was dripped to raise sodium concentration, meanwhile metoclopramide 10 mg was used for anti-nausea. But there were no diuretic and insulin used in case of aggravating of hypokalemia. Oxygen saturation maintained in 92% after oxygen mask was removed and with a progressive rise. Vital signs on permission to PACU were as follows: blood pressure, 126/79 mmHg; heart rate, 79 beats per minute; breathing rate, 20 breaths per minute; and oxygen saturation, 96%. The patient was transported to postanesthesia care unit (PACU) for continued treatments and review of blood gas analysis. On our arrival into PACU, arterial blood gas (ABG) analysis was performed when the venous transfusion of the hypertonic saline solution ended, revealing PH 7.36; Na+, 127 mmol/L; K+, 3.0mmol/L; ionized Ca2+, 1.0 mmol/L; glucose, 22.9 mmol/L; HCO3—, 21.5 mmol/L; BE, -3.6 mmol/L. The patient still had low sodium and potassium level from ABG, a mixture of 100ml 10% saline and 100ml 0.9% saline containing potassium chloride 0.5 g was supplemented in low-speed intravenously. Nurse anesthetist was asked to record vital signs every 15 minutes. 16:15~18:05, the patient got her vital signs stablized gradually and oxygen staturation could maintain over 95%. Review of her blood gas analysis showed: PH 7.36; Na+, 137 mmol/L; K+, 3.4mmol/L; ionized Ca2+, 1.0 mmol/L; glucose, 7.2 mmol/L; HCO3—, 23.2 mmol/L; BE, -3.6 mmol/L. The patient recieved 500 ml lactated Ringers solution totally in PACU, with a total urine output of 850 mL(data from PACU anesthetic chart), and sent back to the ordinary ward without any complaints and Alderete scores 10. 2. Discussion Hysteroscopy has gained widely used in diagnostic and therapeutic in gynecologic surgery for many special advantages, but is not devoid of risks especially when hysteroscopy is applied to resection of extensively endometrial lesion. Excessive absorption of irrigation fluid during hysteroscopic surgery from uterine cavity is the main cause of TURP syndrome or water intoxication, of which reported incidence is 0.2% [1]. The TURP syndrome mainly has clinical symptoms in cardiovascular system, respiratory system and nervous system including elevation of blood pressure, bradycardia, dyspnea, pulmonary edema, cerebral hemia and even death. The severity of consequence is associated with multiple factors, analysis of this case were as follows. The patient’s uterine cavity has low compliance and severe adhesion, so an intrauterine pressure (IUP) of 150 mmHg is required to obtain excellent visual conditions of bilateral tubal orifices. 8,000 mL D5W as the irrigation fluid is delivered i nto uterine for uterine distension in 70 minutes operation time. Based on clinical research, the absorptivity of distension media by body is within the range of 10 30 ml/min only when the irrigation pressure is less than 100 mmHg [2]. Therefore, we estimated 700 2,100 mL D5W is absorbed into circulatory system approximately, along with an infusion of 1,000 mL lactated Ringers solution. As a result, 1,700 3,100 mL is administered into blood intravenously at least, and even more. Hyperglycemia caused by excessive absorption of D5W produces hyperglycemic hyperosmolar status and then makes intracellular fluid transfers to outside the cell, which bings about exacerbating of hyponatremia status. The patient received high frequency hysteroscopy procedure in the short term leads to large-scale and severe damage of endometrium, allowing the distension fluid entering into blood circulation more easily, which contributes to hypervolemia in a more faster pace. As one of essential factors, ex cessive irrigation pressure plays a crucial role in distension fuild over absorption in the condition that endometrial venous sinus are widely open in hysteroscopic electric resection. In our case, we have to raise the pressure to 150 mmHg for a clear surgical vision of uterine cavity, therefore, rendering excellent chance for fluid entering into body. No catheterization was performed preoperatively, thus a large amount of fluid accumulates in bladder and circulation system. To sum up, in this case, fluid overload, hyperglycemic hyperosmolar status, high intrauterine pressure, disruption of endometrial vessles and lack of preoperative catheterization lead to a significant increasement of circulating volume and a sharply reduce of plasma colloid osmotic pressure. Extracellular free water in brain are transported from the outside to the inside of the cell, which results in cerebral edema and causes intracranial hypertension. A serious of neurological syndromes develop including dizzin ess, headache, nausea, vomiting, and haziness of spirit-mind. Likewise, as a consequence of irrigation fluid overload and dilution of the plasma protein concentration, pulmonary hydrostatic pressure elevated, leading to the accurrence of acute pulmonary edema and pulmonary interstitial edema. The ventilation/perfusion imbalance occurs, and then manifests in dyspnea, hypoxemia and a sustained downward trend of oxygen saturation, etc. Timely recognition and urgent corresponding treatment measures should be taken in the early course of water intoxication to prevent the condition deteriorated. In a general way, for every liter of hypotonic fluid absorbed, the serum sodium concentration will decrease by 10 mmol/L(10 mEq/L) [3]. The result of ABG analysis of the patient’s dorsalis pedis artery blood sample indicates severe hyponatremia (Na+ à ¯Ã‚ ¼Ã…’à ¨Ã‚ ¯Ã‚ ¥Ãƒ §Ã‚ »Ã‚ ¼Ãƒ ¥Ã‚ Ã‹â€ Ãƒ ¥Ã‚ ¾Ã‚  à ¥Ã‚ ¤Ã¢â‚¬Å¾Ãƒ §Ã‚ Ã¢â‚¬  Ãƒ ¤Ã‚ ¸Ã‚ Ãƒ ¥Ã‚ ½Ã¢â‚¬Å"à ¥Ã‚ Ã‚ ¯Ãƒ ©Ã‚ -à §Ã¢â‚¬ ¢Ã¢â€ž ¢Ãƒ ¦Ã‚ °Ã‚ ¸Ãƒ ¤Ã‚ ¹Ã¢â‚¬ ¦Ãƒ ¦Ã¢â€š ¬Ã‚ §Ãƒ §Ã‚ ¥Ã… ¾Ãƒ §Ã‚ »Ã‚ Ãƒ §Ã‚ ³Ã‚ »Ãƒ §Ã‚ »Ã… ¸Ãƒ ¥Ã‚ ¹Ã‚ ¶Ãƒ ¥Ã‚ Ã¢â‚¬ËœÃƒ §-†¡(à ©Ã†â€™Ã‚ ­Ãƒ ¦Ã‚ Ã†â€™Ãƒ ¯Ã‚ ¼Ã‚ ¶Ãƒ ¯Ã‚ ½Ã…’à ¯Ã‚ ½Ã‚ Ãƒ ¯Ã‚ ½Ã‹â€ Ãƒ ¯Ã‚ ½Ã‚ Ãƒ ¯Ã‚ ½Ã¢â‚¬Å"à £Ã¢â€š ¬Ã¢â€š ¬Ãƒ ¯Ã‚ ¼Ã‚ ®Ãƒ ¯Ã‚ ¼Ã‚ ¦Ãƒ ¯Ã‚ ¼Ã… ½Ãƒ ¯Ã‚ ¼Ã‚ ¨Ãƒ ¯Ã‚ ½Ã¢â€ž ¢Ãƒ ¯Ã‚ ½Ã¢â‚¬Å"à ¯Ã‚ ½Ã¢â‚¬ Ãƒ ¯Ã‚ ½Ã¢â‚¬ ¦Ãƒ ¯Ã‚ ½Ã¢â‚¬â„¢Ãƒ ¯Ã‚ ½Ã‚ Ãƒ ¯Ã‚ ½Ã¢â‚¬Å"à ¯Ã‚ ½Ã†â€™Ãƒ ¯Ã‚ ½Ã‚ Ãƒ ¯Ã‚ ½Ã‚ Ãƒ ¯Ã‚ ½Ã¢â‚¬ °Ãƒ ¯Ã‚ ½Ã†â€™Ãƒ £Ã¢â€š ¬Ã¢â€š ¬Ãƒ ¯Ã‚ ½Ã¢â‚¬â„¢Ãƒ ¯Ã‚ ½Ã¢â‚¬ ¦Ãƒ ¯Ã‚ ½Ã¢â‚¬Å"à ¯Ã‚ ½Ã¢â‚¬ ¦Ãƒ ¯Ã‚ ½Ã†â€™Ãƒ ¯Ã‚ ½Ã¢â‚¬ Ãƒ ¯Ã‚ ½Ã¢â‚¬ °Ãƒ ¯Ã‚ ½Ã‚ Ãƒ ¯Ã‚ ½Ã… ½Ãƒ £Ã¢â€š ¬Ã¢â€š ¬Ãƒ ¯Ã‚ ½Ã‚ Ãƒ ¯Ã‚ ½Ã¢â‚¬  Ãƒ £Ã¢â€š ¬Ã¢â€š ¬Ãƒ ¯Ã‚ ½Ã‚ Ãƒ £Ã¢â€š ¬Ã¢â€š ¬Ãƒ ¯Ã‚ ½Ã…’à ¯Ã‚ ½Ã‚ Ãƒ ¯Ã‚ ½Ã¢â‚¬â„¢Ãƒ 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Ã‚ ¸Ãƒ ¦Ã¢â‚¬ Ã‚ ¶Ãƒ ©Ã¢â‚¬ ¡Ã‚ Ãƒ ¨Ã‚ ¾Ã‚ ¾1000 à ¯Ã‚ ½Ã… ¾2000 ml à ¦- ¶Ãƒ ¥Ã‚ Ã‚ ³Ãƒ ¥Ã‚ ºÃ¢â‚¬ Ãƒ ¥Ã‚ Ã…“à ¦Ã‚ ­Ã‚ ¢Ãƒ ¦Ã¢â‚¬ °Ã¢â‚¬ ¹Ãƒ ¦Ã…“ ¯:Issacson KBà ¯Ã‚ ¼Ã… ½ Complications of hysteroscopyà ¯Ã‚ ¼Ã‚ »Jà ¯Ã‚ ¼Ã‚ ½Ãƒ ¯Ã‚ ¼Ã… ½ Obstet Gynecol Clin North Amà ¯Ã‚ ¼Ã…’1999à ¯Ã‚ ¼Ã…’26(1):39à ¯Ã‚ ¼Ã‚ 51à ¯Ã‚ ¼Ã… ½ )à ¯Ã‚ ¼Ã…’à ¦Ã‚ £Ã¢â€š ¬Ãƒ ¦Ã‚ µÃ¢â‚¬ ¹Ãƒ ¨Ã‚ ¡Ã¢â€š ¬Ãƒ ¦Ã‚ ¸Ã¢â‚¬ ¦Ãƒ ©Ã¢â‚¬â„¢Ã‚   à §Ã‚ ¦Ã‚ »Ãƒ ¥Ã‚ ­Ã‚ Ãƒ ¦Ã‚ µÃ¢â‚¬Å"à ¥Ã‚ ºÃ‚ ¦Ãƒ ¯Ã‚ ¼Ã…’à ¦Ã‚ £Ã¢â€š ¬Ãƒ ¦Ã‚ µÃ¢â‚¬ ¹Ãƒ §Ã¢â‚¬ Ã… ¸Ãƒ ¥Ã¢â‚¬ËœÃ‚ ½Ãƒ ¤Ã‚ ½Ã¢â‚¬Å"à ¥Ã‚ ¾Ã‚ Ãƒ £Ã¢â€š ¬Ã‚ Ãƒ ¨Ã‚ ¡Ã¢â€š ¬Ãƒ ¦Ã‚ °Ã‚ §Ãƒ ©Ã‚ ¥Ã‚ ±Ãƒ ¥Ã¢â‚¬â„¢Ã…’à ¥Ã‚ ºÃ‚ ¦Ãƒ ¥Ã¢â‚¬â„¢Ã…’à ¥Ã‚ °Ã‚ ¿Ãƒ ©Ã¢â‚¬ ¡Ã‚ Ãƒ £Ã¢â€š ¬Ã¢â‚¬Å¡Ãƒ ¯Ã‚ ¼Ã‹â€ 4à ¯Ã‚ ¼Ã¢â‚¬ °Ãƒ ©Ã… ¡Ã‚ Ãƒ ¦- ¶Ãƒ §Ã¢â‚¬ ºÃ¢â‚¬ËœÃƒ ¦Ã‚ µÃ¢â‚¬ ¹Ãƒ ¨Ã‚ ¡Ã¢â€š ¬Ãƒ §Ã¢â‚¬ Ã‚ µÃƒ ¨Ã‚ §Ã‚ £Ãƒ ¨Ã‚ ´Ã‚ ¨Ãƒ §Ã… ¡Ã¢â‚¬Å¾ à ¥Ã‚ Ã‹Å"à ¥Ã…’-à ¯Ã‚ ¼Ã…’à ¥Ã‚ Ã… ¡Ãƒ ¥Ã‹â€ Ã‚ °Ãƒ ¦- ©Ãƒ ¦Ã…“Å ¸Ãƒ ¥Ã‚ Ã¢â‚¬ËœÃƒ §Ã… ½Ã‚ °Ãƒ ¤Ã‚ ½Ã… ½Ãƒ ©Ã¢â‚¬â„¢Ã‚  Ãƒ ¨Ã‚ ¡Ã¢â€š ¬Ãƒ §-†¡Ãƒ ¯Ã‚ ¼Ã…’à ¦- ©Ãƒ ¥Ã‚ ¤Ã¢â‚¬Å¾Ãƒ §Ã‚ Ã¢â‚¬  Ãƒ ¦- ©Ãƒ ¦Ã‚ ²Ã‚ »Ãƒ §Ãƒ ¯Ã‚ ¼Ã…’à ©Ã‹Å" ²Ãƒ ¦Ã‚ ­Ã‚ ¢Ãƒ §-†¦Ãƒ ¦Ã†â€™Ã¢â‚¬ ¦Ãƒ ¦Ã‚ Ã‚ ¶Ãƒ ¥Ã…’-à £Ã¢â€š ¬Ã¢â‚¬Å¡Ãƒ ¯Ã‚ ¼Ã‹â€ 5à ¯Ã‚ ¼Ã¢â‚¬ °Ãƒ ¦Ã…“ ¯Ãƒ ¥Ã‚ Ã… ½ à ¥Ã‚ ¿Ã¢â‚¬ ¦Ãƒ ©Ã‚ ¡Ã‚ »Ãƒ §Ã‚ §Ã‚ ¯Ãƒ ¦Ã… ¾Ã‚ Ãƒ ¨Ã‚ ·Ã… ¸Ãƒ ¨Ã‚ ¸Ã‚ ªÃƒ §-†¦Ãƒ ¤Ã‚ ºÃ‚ ºÃƒ §Ã… ¡Ã¢â‚¬Å¾Ãƒ ¤Ã‚ ½Ã¢â‚¬Å"à ¥Ã‚ ¾Ã‚ Ãƒ ¥Ã‚ Ã‹Å"à ¥Ã…’-à £Ã¢â€š ¬Ã¢â‚¬Å¡ à ¦Ã‚ °Ã‚ ´Ãƒ ¤Ã‚ ¸Ã‚ ­Ãƒ ¦Ã‚ ¯Ã¢â‚¬â„¢Ãƒ ¥Ã…“ ¨Ãƒ ¥Ã‚ ¤-à §Ã‚ §Ã¢â‚¬ËœÃƒ ¦Ã¢â‚¬ °Ã¢â‚¬ ¹Ãƒ ¦Ã…“ ¯Ãƒ ¤Ã‚ ¸Ã‚ ­Ãƒ ¯Ã‚ ¼Ã…’à ¥Ã‚ °Ã‚ ¤Ãƒ ¥Ã¢â‚¬ ¦Ã‚ ¶Ãƒ ¨Ã¢â‚¬ ¦Ã¢â‚¬ Ãƒ ©Ã¢â‚¬ ¢Ã…“à ¦Ã¢â‚¬ °Ã¢â‚¬ ¹Ãƒ ¦Ã…“ ¯Ãƒ ¯Ã‚ ¼Ã…’à ¥Ã…’†¦Ãƒ ¦Ã¢â‚¬ ¹Ã‚ ¬Ãƒ ¥Ã‚ ®Ã‚ «Ãƒ ¨Ã¢â‚¬ ¦Ã¢â‚¬ Ãƒ ©Ã¢â‚¬ ¢Ã…“à £Ã¢â€š ¬Ã‚ TURPà §Ã‚ ­Ã¢â‚¬ °Ãƒ ¯Ã‚ ¼Ã…’à ¨Ã¢â‚¬ ¹Ã‚ ¥Ãƒ ¤Ã‚ ¸Ã‚  à ¤Ã‚ ºÃ‹â€ Ãƒ ¤Ã‚ »Ã‚ ¥Ãƒ ©Ã‚ «Ã‹Å"à ¥Ã‚ ºÃ‚ ¦Ãƒ ©Ã¢â‚¬ ¡Ã‚ Ãƒ ¨Ã‚ §Ã¢â‚¬  Ãƒ ¯Ã‚ ¼Ã…’à ¥Ã‚ °Ã¢â‚¬  Ãƒ ¥Ã‚ ¸Ã‚ ¦Ãƒ ¦Ã‚ Ã‚ ¥Ãƒ ¤Ã‚ ¸Ã‚ ¥Ãƒ ©Ã¢â‚¬ ¡Ã‚ Ãƒ §Ã… ¡Ã¢â‚¬Å¾Ãƒ ¥Ã‚ Ã… ½Ãƒ ¦Ã… ¾Ã…“à ¯Ã‚ ¼Ã…’à ¦Ã¢â‚¬ °Ã¢â€š ¬Ãƒ ¤Ã‚ »Ã‚ ¥Ãƒ ¥Ã…“ ¨Ãƒ ¤Ã‚ ¸Ã‚ ´Ãƒ ¥Ã‚ ºÃ…  Ãƒ ¤Ã‚ ¸Ã…  Ãƒ ¤Ã‚ ¸Ã¢â€š ¬Ãƒ ¦- ¦Ãƒ ¥Ã‚ Ã¢â‚¬ËœÃƒ §Ã… ½Ã‚ °Ãƒ ¦Ã‚ °Ã‚ ´Ãƒ ¤Ã‚ ¸Ã‚ ­Ãƒ ¦Ã‚ ¯Ã¢â‚¬â„¢Ãƒ ¥Ã‚ ¿Ã¢â‚¬ ¦Ãƒ ©Ã‚ ¡Ã‚ »Ãƒ ¥Ã‚ Ã…   à ¦- ¶Ãƒ ¥Ã‚ ¤Ã¢â‚¬Å¾Ãƒ §Ã‚ Ã¢â‚¬  Ãƒ ¯Ã‚ ¼Ã…’à ©Ã‹Å" ²Ãƒ ¦Ã‚ ­Ã‚ ¢Ãƒ ¦Ã‚ Ã‚ ¶Ãƒ ¥Ã…’-à ¨Ã¢â€š ¬Ã…’à ¥Ã‚ Ã‚ ±Ãƒ ¥Ã‚ Ã…  Ãƒ §-†¦Ãƒ ¤Ã‚ ºÃ‚ ºÃƒ §Ã¢â‚¬ Ã… ¸Ãƒ ¥Ã¢â‚¬ËœÃ‚ ½Ãƒ £Ã¢â€š ¬Ã¢â‚¬Å¡ Reference [1] Jansen FW, Verdevoogd CB, Ulzen KV, et al. Complications of hysteroscopy: aprospective multicenter study [J], Obstet Gynecol, 2000, 96 (2): 266 270. [2] Rhymer JS, Bell TS, Perry KC, et al. Hyponatremia following transurethral resection of the postate [J].Br Jurol, 1985, 57(4): 450à ¯Ã‚ ¼Ã‚ 452. [3] Prost AM, Liberman RF, Harlow BL, Ginsburg ES. Complication of hysteroscopic surgery: predincting patients at risk. Obster Gynccol. 2000; 96:517-520 [4] Cooper JM Brady RM. Intraoperative and early post-operative complications of operative hysteroscopy. Obstetric and Gynecology Clinics of North America 2000; 27: 347-365 [5]Romer T. Benefit of GnRH analogene treatment for hysteroscopic surgery in patients with bleeding disorders [J].Gynecol.Obstet Invest,2003,50:112-120. [6]Murdoch JA. Tong JG. Anesthesia for hysteroscopy. Anesthesiol Clin North Am. 2001;19:125-140 [ J ].à ¤Ã‚ ¸Ã‚ ­Ãƒ ¥Ã¢â‚¬ ºÃ‚ ½Ãƒ ¥Ã‚ ¾Ã‚ ®Ãƒ ¥Ã‹â€ Ã¢â‚¬ ºÃƒ ¥Ã‚ ¤-à §Ã‚ §Ã¢â‚¬ËœÃƒ ¦Ã‚ Ã¢â‚¬Å¡Ãƒ ¥Ã‚ ¿-,2009,9(12):1097-109 à ¨Ã¢â‚¬Å¾Ã‚ ±Ãƒ ©Ã‚ «Ã¢â‚¬Å"à ©Ã… ¾Ã‹Å"à ¯Ã‚ ¼Ã… ¡Witz CA, Silverberg KM, Burns WN, Schenken RS, Olive DL. Complications associated with the absorption of hysteroscopic fluid media. Fertil Steril 1993;60:745-56.

The Life of Ansel Adams :: Photography Photographers Essays

The Life of Ansel Adams President Jimmy Carter, in presenting Ansel Adams with the Presidential Medal of Freedom, best describes the life and work of Ansel Adams. "At one with the power of the American landscape, and renowned for the patient skill and timeless beauty of his work, photographer Ansel Adams has been visionary in his efforts to preserve this country's wild and scenic areas, both on film and on earth. Drawn to the beauty of nature's monuments, he is regarded by environmentalists as a monument himself, and by photographers as a national institution. It is through his foresight and fortitude that so much of America has been saved for future Americans." Ansel Adams has long been hailed as a master of photography. Environmentalist and photographer, he was born February 20th, 1902 in San Francisco California to Charles Hitchcock Adams. He was the grandson of a wealthy timer baron and he grew up in the sand dunes of the Golden Gate Bridge. His family's fortune diminished during the financial panic of 1907 and his father Charles spent the rest of his life trying to rebuild it. In 1906 at the age of 4, Ansel was thrown to the ground during an aftershock of the great San Francisco earthquake and broke his nose, scarring him for life in the process. This physical characteristic along with a natural shyness also led to the young Ansel having problems in fitting in at school. After trying several schools with little success, his parents took him out of main stream schooling in 1915 and Ansel received home tutoring from an aunt and his father. As a result of not attending school, the young Adams had a lot more time to himself and he used much of this time on long walks around the Golden Gate area. It was here that his life-long love of nature grew and it was perhaps this that put him on his path to becoming a landscape photographer. In 1916 there was another event that was to be pivotal in shaping Adams future. On a family vacation to Yosemite National Park, California his parents gave him a Kodak Box Brownie camera. He was to return to Yosemite again every ye ar for the rest of his life. This summer I had the opportunity to live where many of these Yosemite and other pictures were taken. One of his most famous photographs was of the many curves of the Snake River, with the picturesque Grand Teton Mountains in the background.

Static or Dynamic Checkpoint

* As a network administrator for a company, you want to configure an IP route between two routers. Of static and dynamic routing, which is more appropriate? A router is a device that connects two LANs or WANs together. It has the ability to determine the best known route to send packets to a destination. The factors used to determine the best known route include not only the fastest route, but the most efficient.By using routing tables the router can determine the route with the least amount of congestion or traffic, as well as the safest route for the packets to travel. It doesn’t always mean it’s the fastest route to the destination, but it is the most efficient. A router can be manually programmed by the network administrator to provide the most efficient route. This is called static routing. In this type of routing, the network administrator manually determines the best mappings to each destination before the routing begins.This is a finite form of routing. Once the network administrator programs the routers, there is no change in the routing pattern unless it is reprogrammed to a new route. If the pattern runs through a congested network area, a router in the pattern is not functioning properly, or part of the network is down, the router continues to try the same pattern because that is all it is programmed to remember. For today’s larger networks, an unforgiving router mapping is not necessarily the most efficient way of passing information within the network.When routing dynamically, software is used to program a router to be forgiving. This means that the router remembers the best or most efficient path, but if that path is not working, it will try the next most efficient route. The router is able to do this by remembering the routing tables most often used in the network. A dynamic router needs very little maintenance because it automatically remembers the network routing protocols as they are used. If a path is congested or a oute r is down, it uses the remembered routing tables to find the next best route without any manual programming. This type of dynamic routing is fault tolerant. It not only senses the usual route is not efficient, but it shares the information among routers on the internetwork so that all routers are aware of the new route. In the above scenario, as a network administrator in the present time, I would choose to configure an IP route between two routers dynamically.I believe it is more appropriate to route packets in the most efficient manner, and by routing dynamically this will happen automatically, and without any knowledge by the end user. The network administrator will only have to do the initial programming of the router, and the rest is done by the router itself. As a network administrator, not having to program each path a router will take, will free up time for other projects. In the given scenario, routing the network dynamically is the most appropriate choice.

Social Emotional Learning Competencies

Social Emotional Learning Competencies There are many different ways students experience stress in schools, from standardized or high stakes testing to bullying. In order to better  equip students with the emotional skills they will need while they are schools, once they leave school and enter the work force. Many schools are adopting programs to help support  Social-Emotional Learning (SEL).  Ã‚  The definition of  Social-Emotional Learning or SEL is:   (SEL) is the process through which children and adults acquire and effectively apply the knowledge, attitudes, and skills necessary to understand and manage emotions, set and achieve positive goals, feel and show empathy for others, establish and maintain positive relationships, and make responsible decisions.   In education, SEL has become the way schools and districts have coordinated activities  and programs in character education, violence prevention, anti-bullying, drug prevention and school discipline. Under this organizational umbrella, the primary goals of SEL are to reduce these problems enhancing the school climate, and improve students’ academic performance. FIVE COMPETENCIES FOR SOCIAL EMOTIONAL LEARNING: Research shows that in order for students to develop the knowledge, attitudes, and skills described in SEL, students need to be  competent,  or have  abilities, in five areas: self-awareness, self-management, social awareness, relationship skills, responsible decision making. The following criteria for these skills could serve as an inventory for students to self-evaluate as well: Collaborative for Academic,  Social, and Emotional Learning (CASEL)  defines these areas of ability as: Self-awareness:   This is the students ability to accurately recognize emotions and thoughts and the influence   of emotions and thoughts on behavior. Self-awareness means that a student can accurately assessing his or her own strengths as well as limitations. Students who are self-aware possess a sense of confidence and optimism.  Self-management:  This is the ability for a student to regulate emotions, thoughts, and behaviors effectively in different situations. The ability to self-manage includes how well the student manages stress, controls impulses,and   motivates himself or herself. The student who can self-manage can set and work toward achieving personal and academic goals.Social awareness:  This is the ability for a student to use another lens or another persons point of view. Students who are socially aware can empathize with others from diverse backgrounds and cultures. These students can understand diverse social and ethical norms for behavior. Students who ar e socially aware can recognize and know where to find family, school, and community resources and supports.   Relationship skills:  This is the ability for a student to establish and maintain healthy and rewarding relationships with diverse individuals and groups. Students who have strong relationship skills  Ã‚  listening actively and  can communicate clearly. These students are cooperative while resisting inappropriate social pressure. These students have the ability to negotiate conflict constructively. Students with strong relationship skills can seek and offer help when needed.Responsible decision making:  This is the ability for a student to make constructive and respectful choices about his or her own personal behavior and social interactions. These choices are based on consideration of ethical standards, safety concerns, and social norms. They respect the realistic evaluations of situations. Students who exhibit responsible decision making respect the consequences of various actions, the well-being of themselves, and the well-being of others. CONCLUSION The research  shows that  these competencies are taught most effectively within caring, supportive, and well-managed learning environments.   Incorporating social emotional learning programs (SEL) in school curriculum is considerably different than offering programs for math and reading test achievement. The goal of SEL programs is to develop students to be healthy, safe, engaged, challenged, and supported beyond school, well into college or career. The consequence, however, of good SEL programming,  is that the research shows that it results in a general improvement in academic achievement. Finally, the students who participate in social emotional learning programs offered through schools learn identify their individual strengths and weaknesses in dealing with stress. Knowing individual   strength or weaknesses can help student develop the social emotional skills they need to be successful in college and/or career.

Applied Psychology Research Paper Example

Applied Psychology Research Paper Example Applied Psychology Paper Applied Psychology Paper Whether it is the click wheel of your pod, your laptops touch-screen, or computer systems applications for disabled users, many types of applied psychological methods were used to design and develop them. Applied Psychology refers to the use of psychological principles and research methods to solve practical problems we humans encounter everyday. Designing computer Interfaces Like a mouse that glides without wires or the new WI game console, is only one way to apply psychology in todays world. The largest applied areas are in clinical and counseling psychology, but there many others, such as community or social psychology, educational psychology, litany psychology, health psychology and space psychology (Con, Mutterer, 2010). In this research paper I will briefly discuss six diverse fields that impact business, the environment, education, law, sports and human factors. Applied Psychology In business- Industrial/Organizational 1/0 Psychology study the behavior of people at work and in organizations (Mammoth, 2006). Though the goal of 1/0 Psychology Is to increase the productivity and well being of employees, there are two approaches on how this can be accomplished. The Industrial approach (the l In 1/0 psychology) focuses on determining the competencies needed to perform a Job, staffing the organization with employees who have those competencies, and increasing those competencies through training. The organizational approach (the o sinology) creates an organizational structure Ana culture Tanat wall motivate employees to perform well, give them the necessary information to do their job, and provide working conditions that are safe and result in an enjoyable and satisfying work environment. When these approaches are applied, the workers tasks or duties are enhanced thus improving their quality of work life through the training f leaders, better matching of people with the right Job, and improving organizational structure. There are three major areas that are vital for the success of the 1/0 psychologist: leadership, Job satisfaction and personnel psychology. We all know that the key to a successful organization is its leaders. Leadership can be thought of as a capacity to define oneself to others in a way that clarifies and expands a vision of the future (Friedman, 2001). The improvement of working culture conditions need to have some sort of rationale behind it and to better understand the rationale we must insider the two basic theories of leadership: Theory X and Theory Y. One of the earliest attempts to improve worker-task efficiency was made in 1923 by Frederick Taylor. To speed up production, Taylor standardized work routines and stressed careful planning, control and organization. Today, versions of Tailors approach are called scientific management. Leaders that tend to be task-oriented are said to be Theory X leaders. As mentioned before Theory X is grounded primarily in scientific management and is concerned only with work efficiency. Theory X leaders tend to assume that workers must be guided into being productive to provide a maximum output at a lower cost; as a result they alter conditions they believe will affect workers such as time schedules, production quotas, bonuses and so on. In Tailors time, when many large companies were manufacturers with large assembly lines, theory X leaders tend to wish that people would act more like well-oiled machines and could work without rest. How ever most 1/0 psychologist recognize that psychological efficiency is Just as important as work efficiency. The term Theory X was first coined by psychologist Douglas McGregor (1960) as a way to distinguish the dervish style associated with scientific management from Theory Y, a newer approach which stresses human relations at work. Theory Y emphasizes psychological efficiency with methods like shared leadership, management by objectives, self-managed teams, and quality circles. In short, Theory Y assumes that people are industrious, creative, and rewarded by challenging work. In shared leadership or participative management, employees at all levels are directly involved in the decision making process. In management by objectives, workers are given specific goals to meet, so they can tell if they are doing a good Job meeting the goals thou having a supervisor breathing down their necks. In any case, workers are free to choose (within limits) how they will achieve their goals; as a result they feel more independent and take personal responsibility for their work. Feedback is also quite important because workers are especially more productive when they receive favorable criticism about their progress. A self-managed team is a group of employees who work together towards a shared goal. These groups can typically choose their own methods of achieving results, as long as they are effective. These names tend to put good use of their individual strengths and talents plus they contribute new ideas and improved motivations. Most of all they encourage cooperation and teamwork, they most likely feel they are being treated fairly at work Ana develop a positive team atmosphere (Large Bayonne, 2 Hymnal In quality circles or employee discussion groups, voluntary members seek ways to solve business problems and improve efficiency. In contrast to self-managed teams, quality circles usually dont have the power to put their suggestions to work directly, but good ideas speak for themselves and many are adapted by company leaders. Quality circles have many limitations, but studies verify that greater personal involvement can lead to better performance and Job satisfaction (Egger, Burke, Seller, 1995). While Theory X makes perfect sense when you Just seek to improve production without taking into account the workers needs, the methods used by the Theory Y leader ultimately improve Job satisfaction, or the degree to which a person is pleased with his or her work. Job satisfaction influences many factors that affect business efficiency, including productivity, absenteeism, morale, and employee turnover. Job distractions promotes Job enrichment which in turn leads to workers having challenges in their tasks, positive attitude, a balanced work-lifestyle through the forming of social groups and organizational cultures, a sense of purpose and self awareness for the duties they perform. Job enrichment involves making a Job more rewarding, interesting and motivating thru the use of such methods as flextime, short work weeks and telecommuting. The most productive employees are those who are happy at work (Mammoth, 2006). Organizations can also improve their chances of success by hiring the right employee in the first place. Personnel psychology is concerned with the testing, selection, placement, and promotion of employees. It begins with Job analysis, a detailed description of the skills, knowledge, and activities required by a particular Job and include the development and use of selection procedures like interviews, biota (facts about the employee), standardized psychological (aptitude) tests, and assessment programs setup within an organization to conduct in-depth evaluations of Job candidates. In the environment- Environmental Psychology study problems related to the physical environment and design plans to solve them. The specialty of the environmental psychologist concerns the relationship between environments and human behavior. Their interest are in both physical environments, whether its natural or man-made, and social environments which is defined by groups of people and how they interact at work, a business meeting, a dance or a party. This form of psychology also studies stressful environments and problems such as crowding, pollution, and wasted resources. The rate of stress in environments vary from the ones that exist in large cities like New York (NY) with all the traffic, congestion, pollution, and crime as marred to a less dense metropolis like Orlando (FL) which would also have the same type of traffic, congestion, pollution, and crime but to a lesser extent. To this list psychologists also added crowding and noise pollution. Overpopulation ranks as one of the serious problems facing the world today. The worlds population is now more than 6 billion and experts estimate that the maximum sustainable population on Earth is between 5 billion and 20 billion. This means the Earth has already entered the lower range of its capacity (Cohen, 1995), and this is based on the last estimated world census calculated between December 2000 and June 2001. Although the results of animal experiments, dealing with overcrowding, cannot be considered as conclusive for humans, they point to some disturbing effects. In these experiments, a null level AT pathological Demeanor developed In Down males Ana Tamales. Females gave up building nests and caring for the young, pregnancies decreased, and infant mortality ran extremely high. Many of the animals became aimlessly aggressive and went on rampaging attacks against others. Social dilemmas, as well as overpopulation and over-consumption, like wasting resources, contribute to these problems. A social dilemma is any social situation that rewards actions that have undesirable effects in the long run. (Van Bug, De Creme, 2002). In a typical social dilemma, no one individual intentionally acts against the group interest, but if many people act alike, collective harm is done. In such situations, the tragedy of the commons occur, in which individuals, each acting in his or her immediate self interest, over use a scarce group resource. An example would be using an abundance of water to water your lawn during a dry spell. Whenever personal convenience or comfort is involved, it is highly tempting to let others worry about it; et in the long run everyone stands to lose. Research shows that physical strategy, like conservation and recycling to name Just two and psychological strategies can be useful in promoting a better environment. Although many problems still exist, it is encouraging to see that behavioral solutions exist for at least some of them. In education- Educational Psychology seeks to understand how people learn and how teachers instruct to improve the quality of learning and teaching. At one time or another, we all dealt with teaching something to someone which was most likely taught to you. There are six basic steps designed to use in a classroom, but it can be applied to many situations: Step 1: Learner Preparation. Begin by gaining the learners attention, and focus interest on the topic. Step 2: Stimulus presentation. Present instructional stimuli like information, examples, and illustrations in a clear and deliberate manner. Step 3: Learner response. Allow time for the learner to respond to the information presented by repeating correct responses or asking questions. Step 4: Reinforcement. Give positive reinforcements in form of praise and encouragement plus feedback like yes, thats erect, to strengthen correct responses. Step 5: Evaluation. Test and assess the learners progress so that both you and the learner can make adjustments when needed. Step 6: Spaced review. Periodic review is an important in teaching because it helps strengthen responses to key words or stimuli. Direct instruction and discovery learning are two of the most basic teaching styles that yield different student outcomes. In direct instruction, factual information is presented by lecture, demonstrations and rote practice, which basically drills the data into the learner by means of mechanical repetition. The National Institute for Direct Instruction considers direct instruction the most successful style of teaching (INFIX National Institute, 2008). In discovery learning, teachers create conditions that encourage students to discover or construct knowledge for themselves (Dean, Kuhn, 2007). As it turns out, both approaches have certain advantages. Students of direct instruction do slightly better on achievement tests than discovery students, however, discovery learners do somewhat better on abstract thinking, creative thinking, and problem solving plus they tend to be more independent, curious, and positive in their attitudes towards school (Peterson, Janice, 1979). In law- Psychology of Law is the study of the behavioral dimensions of the legal system. Psychological factors greatly affect ten law Ana Jury echelons. When a case goes to trial, Jurors must Olsten to days or weeks of testimony and then decide guilt or innocence. Studies of mock juries indicate that decisions made by Juries are not always objective and show that jurors are rarely able to put aside biases, attitudes and value while making a decision (Perlmans, Cowboy, 1983). Problems like these are troubling in a legal system thats supposed to be fair to all. In scientific Jury selection, social science principles are applied to the process of choosing a Jury. Who serves on a Jury will affect the outcome of a trial and law psychologist are often employed to advise lawyers on which potential Juror should be selected or dismissed based on certain social and psychological characteristics. Jury research is perhaps the most direct link between psychology and law, but there are others. Psychologists evaluate people for sanity hearings; do counseling in prison, profile criminals, advice politicians and lawmakers on public policy, help in the selection and training of police cadets and such more. In sports- Sports Psychology is the study of the behavioral dimensions of sports performance (Cox, 2007). As almost all serious athletes now know that to achieve peak performance, you need more than Just physical training. Mental and emotional conditionings are also important. Sports psychologist assist athletes by teaching them to relax, ignore distractions, and sharpen their emotional intelligence to attain the highest point of performance. Self-regulations strategies help focus attention and maintain optimal levels of arousal. In a task analysis, sports kills are broken into subparts, so that key elements can be identified and taught. The task analysis is then used by coaches and trainers to improve performance of motor skills which is basically a series of actions molded into one fluid movement. For example, it doesnt take much to be off target in the sports of marksmanship. The object is to hit a bulls-eye the size off Canadian dime at the end off 55-yard-long (or 165 feet) shooting range, nevertheless an average of 50 of 60 shots hit the bulls- eye with regularity in international competition according to the International Olympic Committee (OIC). Beyond keen eyes and steady hands, the marksmen are conditioned to squeeze the trigger between heartbeats. Apparently the minute tremor created by the heartbeat is enough to send the bullet off target (Belton, 1983). In Human Factors- The human factors psychologist or Ergonomics goal is to design machines, tools and work environments so they are compatible with our sensory perception and motor skill capacities. Psychologist Donald Norman (1994) refers to successful human factors engineering as natural design; because it is based perpetual signals that people understand naturally, without needing to learn them.